Our take away from this discussion was to become familiar with the wide array of social media options, then to pick a few that you are comfortable with and use them. Susan and Capella use pinterest in very different ways to connect with clients successfully illustrating the fluidity of applications. There is no right way but the path that works for you. Social media is a tool, but we are not its tool if you get my drift. Amy is a person who is comfortable in her own skin and clearly loves her work. Four days before her wedding she was an animated and funny moderator who is fast on her feet, go figure. Most women in this position are dotting calamine lotion on their hives. Happy wedding day!!
Newell Turner gave a stunning presentation exploring the visual ways we make sense of our lives. Drilling down to the impulse to both build and chronicle we were treated to a compendium from stylish birds nests to the unbelievable actual cocoons by Hubert Duprat. Humans are not the only species with a predilection for decoration. Duprat noticed the cocoons for the larvae of the caddisfly were eclectically chosen from their environment. His question was: "What if we change that environment?"
The male Bower bird builds a nest and decorates it with colorful objects to attract a mate--yup. This bachelor pad is guaranteed to attract the Kate Middleton of Bower babes. Kidding aside, actual humans have a powerful desire to create an environment around ourselves that expresses our sense of beauty and reflects our lives in the thousands of ways we've found to forge that idiom. As technology evolves, we create endless vehicles to chronicle that journey. Newell Turner built on this theme with an informative history of the scrapbook, diarists and journals culminating in the work of Peter Beard.
We have a tsunami of information overwhelming us. We can drop in and filter that avalanche through the shelter magazines. They are the front line of taste. Even if you detest a house or garden, there is a reason to see it. The magazines are scrapbooks of people's homes, dogs, and dinner parties inspiring us to create glorious memories for family and friends. It was great to meet all the wonderful editors and publishers from the Hearst shelter team.